Kevin Middleton
BookedOwner of FootballGPT.co and 360TFT.co.uk · Thursday 24 September 2026, 11:00 ET
Saving does not edit the live page. It opens a pull request against
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Kevin Middleton on coaching with AI
The 360TFT founder on what a model can and cannot do for a session plan.
Questions open Thursday 24 September, 11:00 ET
A Book hero opens on the jacket, with the headline beside it.
Shown as the byline and in the guest list.
One line under the name. Role first, then where.
Sits at the foot of the page, after the questions. Left blank, the page uses their title alone.
Their profile photo unless you point it somewhere else.
What a reader sees before they scroll. The hero decides which image the page needs.
Book and Banner need a hero image. Video needs the intro video. Without it the page opens on their profile picture.
The jacket a Book hero shows, or the wide image a Banner crops.
The page title and the subject line of the announcement email.
Left blank, this is composed from the role and the topic.
What readers are told to ask, and the clip that plays above the form. Kevin can edit both; his edits come to you as a request.
Shown beside the question box. Four or five subjects works better than a paragraph.
A YouTube link. Anything else is ignored by the layout.
The book or piece the page promotes, if there is one. The hero image links here.
Fill in the name, description and logo together to assign a sponsor to this AMA. Leave them empty and the block does not appear.
One short line beneath the sponsor name.
A square or compact logo works best in the 52px space.
Optional. The logo and the copy link here when supplied.
Moving the date frees the old Thursday and rewrites the page's date, its datetime and when questions open. The address does not change.
Fixed at publish. The transcript keeps this address.